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Senior Manager, Global eComm Analytics & Business Intelligence

Company: Dell
Location: Round Rock
Posted on: November 20, 2020

Job Description:

Job Description Senior Manager, Global eComm Analytics & Business Intelligence We put the same vision into optimizing the online user experience as we do in creating game-changing products. This is where our E-Business professionals come into their own. They are industry experts on emerging technology. They manage the development, implementation and coordination of cutting-edge internet marketing strategies while driving merchandising product placement, pathing, promotion and content to optimize conversion and consideration. The team also leads on campaign management, product launch, online merchandising and end-to-end conversion. Join us to do the best work of your career and make a profound social impact as a Senior Manager on our Global eComm team. Key Responsibilities The Senior Manager, Global eComm Analytics & Business Intelligence will report to the Director, Global eComm Competencies and be the Dell-wide visionary leader for continuously improving our eComm reporting & insights at a global and regional level. By leveraging industry best practices and Dell's available toolset, the team will be the central "knowledge base" for all Dell.com eComm performance measurement, project tracking and support of ad hoc requests from our regional business partners. Main functions include Global External Insights, Global Analytics, Regional Analytics & Insights and Global Tools & Reporting. It is essential that this leader have deep experience in eCommerce and preferably prior leadership of an analytics function at an Internet Retailer Top 100 eComm property or a consulting company serving these clients. In addition, the selected candidate will exhibit strong business leadership skills with regular interaction up to the Division President level and be able to translate data and insights into quantifiable Dell.com actions linked to clear financial benefits. You will: * Articulate Dell's eComm Analytics vision to the broader organization and translate the vision into executional programs * Global External Insights: * Manage external vendor content from Forrester/Gartner/IDC/NPD/eMarketer * Provides guidance to Global Marketing Research on primary research; share readouts of primary research with Global and regional ecommerce teams * Develop POV on eCommerce trends and manage regular readouts to global and regional teams * Global Analytics: * Build out standard reporting for all regions with Omniture/Site catalyst/ Tealeaf/Clicktail - Content Square/Splunk data and consolidated data sources * Support the Global eComm team with Insights for SEO, CSAT, Site Search, Ratings & Reviews, Chat performance, experience design and experience operations * Leverage UX insights from IT and create comprehensive internal insights * Develop global quarterly readiness materials and manage communication of AOP impacts from Dell.com feature and experience improvements * Align with regional Analytics leads on requirements to manage their business * Global Tools / Command Center: * Manage build of Global "Command Center" with analytics partner support * PM internal and external teams involved in Command Center build. * Gather requirements from global teams to ensure Command Center supports all regions. * Provide RM of the tools needed by the global eCommerce team for analytics. * Regional Analytics & Insights Team: * Share relevant regional analytics/insights with online OBMs/OSMs/Merchandisers to drive business and programs/initiatives * Track daily business performance and drive change management initiatives * Build regionally specific report/analytics outside of the global reporting * Provide regional feedback on global internal analytics to build reporting that can be used across many regions * Understand regional business needs and priorities and translate to analytics programs and ongoing support. A large part of the team will be region- focused to support this function. * Lead a direct and extended team of 7 resources initially, expected to grow to a team of 13 Direct and 3 Indirect resources over time. Essential Requirements * 5+ years of experience in eCommerce functions * 5+ years of experience in big data systems and a wide range of analytics platforms. Experience leading an Analytics function for an Internet Retailer Top 100 site * Prior direct management experience * Product management experience * Demonstrated cross-functional org agility; ability to connect with both business and data engineering teams * Strong ability to influence others using command skills to support your recommendations * Proven ability to drive new initiatives and deliver results with significant business impact * Can develop professional presentations to clearly communicate up to SVP & division President level * eCommerce consulting experience serving multiple clients is beneficial * MBA preferred Desirable Requirements Dell Technologies is a unique family of businesses that helps organizations and individuals build their digital future and transform how they work,

Keywords: Dell, Round Rock , Senior Manager, Global eComm Analytics & Business Intelligence, Other , Round Rock, Texas

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