DTBU Marketing Analytics Consultant

Company: Dell Technologies
Location: Round Rock
Posted on: June 6, 2021

Job Description:

Marketing Operations ConsultantBefore we can drive human progress with our game-changing products we must first attract human attention. Marketing Operations teams are integral to shaping our approach. They work in close partnership with teams that specialize in segment marketing, global operations, product management, customer relationship marketing and finance. In collaboration, they build both demand plans for whole product families and specific marketing plans for particular products or segments. Outlining approaches as well as specific activities, they are key to establishing, enhancing and distinguishing Dell Technologies product placement within a competitive global market. It's all about standing out.Join us as a Marketing Operations Consultant on for our Dell Technologies Marketing team to do the best work of your career and make a profound social impact.What you'll achieveAs a Marketing Operations Consultant, you will help monitor and measure the effectiveness of our marketing initiatives as they relate to the overall company's goals. In this role you will cooperate with marketing and sales teams to optimize processes to deliver the highest quality results.You will: Standardize approaches to crucial KPI's and deliver campaign effectiveness assessment adjusting for Investment level, target audience, and message/product. Drive analysis on a variety of levels, from direct feedback from sales/customers to linear analytics and econometric models. Package and present insights and recommendations in ways that are compelling, meaningful and appropriate to the audience, including senior leadership, peers and other stakeholders. Prepare, communicate, and disseminate analysis and share with regional teams and business partners to articulate the critical strategic opportunities/objectives and guide the elements of execution. Create and lead change-the-business analytics. Acquire business-critical data sources and insights to guide or assess strategy formation by setting analytics and insights agendas for analytic partners. Ensure the integrity of analytics and insights inputs from all sources. Support Solutions analytics coverage, expand insights into this critical segment Buyer Analytics. This role can be critical for more in-depth dive into cross LOB segment analytics, including an understanding of what buyers and paths are essential to drive buyers to new aaS purchasing models Content Analytics. Expand Content analytics across BU's to map better insights from content to campaign and BU leaders. Drive content mapping to expand across BU's Campaigns Cross data support & drive partnership across analytics teams across the organization Take the first step towards your dream careerEvery Dell Technologies team member brings something unique to the table. Here's what we are looking for with this role: Essential Requirements5 to7 years of related experience in a marketing operations function Solid experience with reporting and data analysis Proficiency in marketing automation systems and integrating those systems with other technologies Ability to lead or manage multiple projects at the same time in a fast-paced environment Excellent communication skills and a desire to improve processes Ability tocritically assess and synthesize a wide array of data and insights (macroeconomic, industry trends, customer trends, primary research) to arrive at large-scale marketing opportunities and recommendations. Thorough understanding of the technology marketplace with an emphasis on identified sub-categories. Ability to present complex ideas in simplified terms to executive-level audiences Be an advocate for data-driven marketing and constant improvement/learning.Desirable Requirements Bachelor's / Master's degree Here's our story; now tell us yoursDell Technologies helps organizations and individuals build a brighter digital tomorrow. Our company is made up of more than 150,000 people, located in over 180 locations around the world. We're proud to be a diverse and inclusive team and have an endless passion for our mission to drive human progress. What's most important to us is that you are respected, feel like you can be yourself and have the opportunity to do the best work of your life -- while still having a life. We offer excellent benefits, bonus programs, flexible work arrangements, a variety of career development opportunities, employee resource groups, and much more. We started with computers, but we didn't stop there. We are helping customers move into the future with multi-cloud, AI and machine learning through the most innovative technology and services portfolio for the data era. Join us and become a part of what's next in technology, starting today. You can also learn more about us by reading our latest Diversity and Inclusion Report and our plan to make the world a better place by 2030 . Dell is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at Dell are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. Dell will not tolerate discrimination or harassment based on any of these characteristics. Dell encourages applicants of all ages. Read the full Equal Employment Opportunity Policy . Job ID:R098750

Keywords: Dell Technologies, Round Rock , DTBU Marketing Analytics Consultant, Other , Round Rock, Texas